Are you hooked on home improvement? Do you feel most alive with a paint roller in your hand or the smell of sawdust in the air? Have you heard that your do-it-yourself projects can actually make you money? Here's how:
Get On Social Media
If a picture is worth a thousand words, then YouTube is priceless. To advertise on one of the most diverse platforms, start by selecting a YouTube banner template. Don’t just stop with YouTube. Start gaining followers by documenting your DIY projects via photos and videos. Post your journey to other social media platforms like Instagram, TikTok, and Facebook. Browse other accounts and find ones that you want to emulate; see which hashtags they're using, how often they post, and what types of content they share.
Start a Blog
Blogs are an excellent platform to share more details about your projects and drive traffic that can turn into income. This is where your audience can get to know you better and learn the stories behind your beautiful photos of built-in shelving and hand-crafted bunk beds.
Choose a domain name that’s easy to remember and spell. Don't bother with free web hosts that add their own name to your URL. If you have any interest in monetizing your blog, it's worth it to purchase your own domain. Use a blogging platform like Gator or WordPress.org (not WordPress.com) to build your site and organize your content.
Create a consistent writing schedule, posting anywhere from daily to once a week. Web experts recommend utilizing statistics tools like Google Analytics to help see what content readers engage with more and where you can focus your efforts.
Structure Your Business
If you plan to make money from sharing your DIY projects, you'll want to protect your legal assets by forming a limited liability company. This type of business is simple and low-cost, and it requires minimal paperwork and sometimes only five easy steps to register in your state. Come tax season, you'll be grateful to have the umbrella of an LLC to separate your personal finances from company ones, making things easier and far more secure.
Learn About Affiliate Marketing and Sponsorships
One popular way bloggers and influencers generate income from their content is by becoming an affiliate with a large company that markets online in a particular niche. Once you join an affiliate program, you simply include links to some of the company's products in your blog posts. When readers click on the link and purchase the item, you make a commission. Over time, these small transactions add up to real income.
As you progress and become more comfortable with your blog, you can start reaching out to companies you're interested in partnering with. Many businesses will pay to sponsor posts in which the influencer tests out or incorporates a specific product into their project or story. These contracts are often where the big money is when it comes to making an income by sharing DIY projects.
The way you put food on the table should also bring joy and fulfillment. If you have a love of all things home improvement, consider creating a career out of that passion. With these simple monetization techniques, you can be your own boss, enjoy your work and even finally finish that kitchen remodel.
Brittany Fisher has spent more than 20 years as a CPA. She runs her own site, Financiallywell.info where she shares her knowledge about taxes, personal finance and general financial literacy hoping to help anyone who may benefit from it.
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